Discover Revive the Rainbow Coalition

Revive the Rainbow Coalition™ is a mission-driven clothing brand inspired by the historic movement that united Black, Brown, and working-class communities in the fight for equality. We honor that legacy through bold, purposeful fashion that celebrates unity, pride, and progress. Each design carries meaning from the colors that symbolize courage, growth, and hope to the profits that support local youth and community programs. This isn’t just apparel, it’s a revival of a movement for change.

We will be donating 10% of the profits to local community groups.

Empowering Unity Through Fashion

Revive the Rainbow Coalition™ is a mission-driven clothing brand reviving the 1960s spirit of unity and empowerment. Each purchase supports community and youth programs—more than fashion, it’s a movement for change.

Courage & Sacrifice

Embrace the courage and sacrifice represented by the color red, empowering you to stand for justice.

Pride & Power

Feel the pride and power of the color black, symbolizing strength and resilience.

Growth & Hope

Nurture growth and hope through the color green, fostering positivity and progress.

Light & Prosperity

Bask in the light and prosperity of the color gold, illuminating your path to success and abundance.

Color | Symbolism | Historical Use

Red: Courage, revolution, and the struggle for justice. Prominent in Black Panther and socialist imagery

Black: Black unity and pride Central in the Black liberation movement

Green: Growth, land, and hope African liberation and environmental solidarity.

Yellow / Gold: Light, optimism, economic empowerment. Used in civil rights and Pan-African contexts.

Blue: Peace, harmony, working-class unity. Often used in solidarity movements.

Brown / Tan: Earth, unity among working-class people. Symbol of inclusivity across races.

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